Online Business Resources

Donna Gunter Recommends

 

Marketing Resources

Productivity Resources

Books

 

Marketing Resources

  • Assessment Generator:  Like to create an interactive survey or assessment that will help your visitor learn something about his/her life or business? With Assessment Generator, you can create online assessments that you can post to your website to increase your traffic and attract more clients.

  • AudioAcrobat: AudioAcrobat makes audio streaming fast and simple, whether you want to add an audio greeting or audio testimonials to your website or send out an audio postcard or record a teleclass.

  • aWeberaWeber is a great service for creating, mailing and reporting back on the success of your newsletter as well as to subscribe your readers to a sequential autoresponder, either associated with your newsletter or with another product. I love to be able to see how many readers opened my newsletter, who opened the newsletter, and what links they clicked on from the newsletters.

  • Edit.com: How can you update awebsite if you don't want to learn a website editing program, like FrontPage or DreamWeaver, and don't want to use a template-driven service like Go-Daddy?  Edit.com is a website maintenance service that makes your current website editable, so you can change the content yourself. They handle everything to get your site set up and provide you with a phone training to walk you through your first edits. It will work with your current website design and hosting. With their Do-It-Yourself Editing Service you can change text, images, links, PayPal and even add new pages to your site yourself. There is no software to install because it just uses your web browser. They also have web developers who provide free, fixed-price quotes if you need work beyond the scope of things you can do yourself such as adding drop-down menus or changing the core structure of your site. At no charge, you can have them review your website to ensure that Edit.com will work with it. To get their Free Site Review and more information, visit their site.

  • LiveOfficeFreeConferencing:  Ever need to meet with colleagues, associates or even family members at a distance but don't want to do it face-to-face? A teleconference bridge line can bring up to 250 people together at one place over a teleconference phone line.  You can also conduct classes and training this way and record your calls, all free of charge!  

  • Google News Alerts Need a quick way to find out who's talking about you online?  Want to know on what sites your content might end up?  Need to discover what your competitors are up to?  Google Alerts let you type in an unlimited number of search terms, like your name, your company name, your industry, the name of your competitors, etc.  Google will then deliver an email alert for any mention of your search term online.  This is a wonderful way to track your own PR as well as industry trends. 

  • Kickstart Cart:  Kickstart Cart is easy to use and setup, and offers the ability to create affiliate programs, follow up with prospective and current customers with autoresponders, create coupons for limited-time offers, as well as enable buyers to immediately download electronic purchases (ebooks, audio files). There is a free 30-day trial, but don't sign up until you have the time to test drive it--30 days goes by fast!  Get your free ebook here, How to Pick a Shopping Cart System That Makes You Money.

  • Press Release Distribution Services: A well-written press release about a new development in your company can earn you great amounts of free publicity, at little or no cost!  I use the services that distribute the releases at no cost, and several of them offer a low-cost upgrade ($10-$30) to expand the reach of your release.  Here's the listing of the free services that I use:

  • Submit Your Article:  If you've ever tried to manually submit your articles to article directories, you'll find it to be a time-consuming task.  SubmitYourArticle.com automates this process by allowing you to submit up to four articles each month and then distributes the articles to hundreds of web sites, article directories and ezine publishers. I've just started using this service, and I'm already seeing results! 

  • SalesLetter Generator:  Need to create a quick one page website for a special program or product you're offering?  I often need to do this, but need a bit of help in writing the content.  Salesletter Generator asks you a series of questions about what you're offering, and when you've answered the questions, generates a one page sales letter in HTML that you can post immediately! It saves me lots of time and energy--much easier than trying to determine how to write this on my own! 

  • I've tried out several blogging software services, and Typepad is the one that I found to be both simple to use and powerful.  You can set up as many blogs as you desire with a Pro account, and you can customize your blog in an infinite number of ways.  You can also password-protect your blog and use it as a client-only portal to share info and files with your client base.
     

Productivity Resources

  •             Many web site owners don't bother to look at their traffic online, feeling that ignorance about the subject is bliss. How will you ever improve your online performance if you don't know how you're doing?  123Stat provides easy-to-understand reports detailing how much traffic your web site has gotten, along with info on sites that referred visitors to your site and keywords used to arrive at your web site.  All you have to do is cut and paste some code on each page of your site and let the statistics roll in!  Try it free for 30 days here!

  • AddressGrabber Business:  Address Grabber Business helps small business owners capture names and addresses from sources like email signatures, web sites or documents into a chosen database (ACT, Excel, Outlook, etc.) in just one click. 

  • Argali White and Yellow:  Argali White and Yellow searches multiple telephone and email directories so you don't have to.  The found listings are combined, formatted in uniform way and displayed as if they came from one integrated metadirectory.  You can also do a reverse search for a phone number and search for area codes. And, the program updates itself with any new listings every time you open it. Both a free version and a paid version are available for download.

  • Carbonite Carbonite offers an unlimited amount of data storage for $50 per year (I was paying $200 a year for 10 GB of storage on XDrive.  I tried their 15 day free trial period, and Carbonite was very intuitiive and went directly to my email files and Roboform files to back them up without me having to manual select the backup files like I had to with XDrive.  What a deal!  Get your fr*ee 15-day trial here.

  • CounterspySpyware is the most common computer security menace; it impacts more than 80% of all PCs and recent reports show that estimate is probably low. You can trust CounterSpy to protect your computer from spyware, adware, Trojans and other malware threats. Get your 15-day free trial here.

  • Evernote:  With EverNote you can easily store and quickly access typed and handwritten memos, webpage excerpts, emails, phone messages, addresses, passwords, brainstorms, sketches, documents and more!  A free version or a 30-day trial of the paid version is available for download.

  • GotoMyPC:  Need access to your files but don't want to drag your laptop with you on vacation or on a business trip?  A subscription to GotoMyPC.com will enable you to log into your office computer and retrieve whatever you need, just as though you were sitting in front of it. A free 30-day trial is available for download. 

  • MaxEmail:   I bought a fax machine and it sat unopened on the floor of my office for over a month, and I eventually returned it.  Why?  Because MaxEmail lets me send a receive faxes through the Internet/email and made my need for a fax machine obsolete.  The faxes arrive in PDF format, so you can easily share you faxes with others as needed.

  • Practice Pay Solutions Merchant Account:  If you're not taking credit cards in your business, you're missing out on sales.  The coolest feature that they offer in this service is the ability to do batch uploads of charges, so if you have a number of clients on retainer that you invoice every month, you can simply create a spreadsheet and batch upload the data rather than entering each client's information individually.  

  • Roboform:  This program is the top-rated password manager and web form filler that completely automates password entering and form filling. You'll never have to remember a password again! I maintain both my passwords and user info and that of my clients in this program.

  • SpamArrest:  I receive almost 1000 pieces of spam per day.  Instead of letting it bog me down, I use SpamArrest to help me filter my email and see only those messages I want to see.

  • SPURLSPURL makes managing a moderate to massive amount of bookmarks very easy. You create any number of categories in which to file your favorites, and adding a favorite website is as easy as clicking a button.

  • Tidy Start Menu:  As time goes by, the list of the programs in the Start Menu becomes too long. As a result, each time you want to launch a program, it takes too much time to find it in the menu.  The "Tidy Start Menu" program will help you to put the menu in order and make your work comfortable.  Thus, after using the program, you will have a compact menu, which will contain nothing but categories' names and you'll have no trouble finding a necessary program. A freeware version and paid version are available for download.

Books

  • Insider Secrets to Internet Marketing:   Do you want to start a profitable internet business in less than 48 hours or iincrease sales from your existing business in less than 12 hours? Then "test drive" this powerful new system to generate massive profits on the Internet ...risk free.  I got my first version of this course back in 2000 and want to kick myself sometimes for not taking any action earlier than I have.  A good bit of what I've learned about having an online business has come from this manual and the great newsletter I receive from the Internet Marketing Center. This system has been scientifically tested and proven with over 1,000 small businesses on the Internet, and the results speak for themselves. Take action today here.

  • Book Yourself Solid by Michael Port.  If you're fairly new in business or aren't sure about your basic business foundation issues, like who comprises your target market or how to categorize your expertise, then you need to get Book Yourself Solid to get your business foundation created.  I routinely recommend this to my online business coaching clients to give them a deeper understanding of their businesses so that they'll get more clients online.  Once you've purchased this book, get the free workbook companion here.

  • The Ultimate Guide to Electronic Marketing for Small Business by Tom Antion. This is a resource-rich guide for all kinds of tools and advice you can use today to enhance your Internet Marketing efforts.  I recommend this to my advanced online business coaching clients who want new ways to ramp up their Internet marketing.